Limited-edition packaging for Amazon Echo — blending digital lifestyle with traditional motifs for India’s festival of lights. → Campaign Packaging · Consumer Tech · Cultural Crossover
YEAR
2022
ROLE
CREATIVE DIRECTOR
SERVICES
PACKAGING DESIGN
PRODUCT RENDERING
About the project
A festive twist on a smart classic
This limited-edition Echo packaging merges Indian festive motifs with Amazon’s modern product aesthetic. The result is a seasonal collector’s version that feels celebratory yet sophisticated — an object you’d proudly gift or display during Diwali. The packaging functions as both a protective case and a festive presentation box, elevating the Echo into a centerpiece for smart living during the festival of lights.
Smooth Scroll
This will hide itself!
This will hide itself!
Diwali Echo
OVERVIEW
Limited-edition packaging for Amazon Echo — blending digital lifestyle with traditional motifs for India’s festival of lights. → Campaign Packaging · Consumer Tech · Cultural Crossover
YEAR
2022
ROLE
CREATIVE DIRECTOR
SERVICES
PACKAGING DESIGN
PRODUCT RENDERING
About the project
A festive twist on a smart classic
This limited-edition Echo packaging merges Indian festive motifs with Amazon’s modern product aesthetic. The result is a seasonal collector’s version that feels celebratory yet sophisticated — an object you’d proudly gift or display during Diwali. The packaging functions as both a protective case and a festive presentation box, elevating the Echo into a centerpiece for smart living during the festival of lights.
Smooth Scroll
This will hide itself!
This will hide itself!
Diwali Echo
OVERVIEW
Limited-edition packaging for Amazon Echo — blending digital lifestyle with traditional motifs for India’s festival of lights. → Campaign Packaging · Consumer Tech · Cultural Crossover
YEAR
2022
ROLE
CREATIVE DIRECTOR
SERVICES
PACKAGING DESIGN
PRODUCT RENDERING
About the project
A festive twist on a smart classic
This limited-edition Echo packaging merges Indian festive motifs with Amazon’s modern product aesthetic. The result is a seasonal collector’s version that feels celebratory yet sophisticated — an object you’d proudly gift or display during Diwali. The packaging functions as both a protective case and a festive presentation box, elevating the Echo into a centerpiece for smart living during the festival of lights.
Smooth Scroll
This will hide itself!
This will hide itself!